UKTV are a regular sponsor of the Edinburgh TV festival, but also a significant investor in British creativity; committed to working with new and established writers, directors and programme-makers.
As a celebration of our new and exclusive content and our ongoing commitment to British creativity; we created a collection of short animations to play before each digital session during the Edinburgh TV Festival. Each one focusing on a specific show. These short stings feature our top talent talking about what it was like to work with UKTV. A graphic style was developed that included hand drawn elements are annotations to give the stings a personal touch; alongside kinetic typography to bring each word vividly to life.
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![](https://uktvcreative.co.uk/wp-content/uploads/2020/08/UKTV-TV-Festival_07.jpg)
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![](https://uktvcreative.co.uk/wp-content/uploads/2020/08/UKTV-TV-Festival_17.jpg)
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We also created commissioning showreels to screen during the controller sessions at the festival, that continue the graphic style used across the branded talent stings.
These reels are a celebration of our upcoming content and our commitment to creating new and original programming.
![](https://uktvcreative.co.uk/wp-content/uploads/2020/08/UKTV-TV-Festival_00.jpg)